From the beach to the boardroom, we’ve got you covered. Great fits, quality fabrics and essential styles that stand the test of time. 

Shop Asuwere in-store & online or subscribe and save.

  • "Its versatile and high-quality menswear is designed to last the ages and is delivered in a convenient way."

  • "The menswear subscription service is serious about helping busy men look good with little effort."

  • "A world first menswear subscription that cuts out the crap. High quality essential threads you need, for a better price, delivered to your door."

  • "It saves you time, and you are getting a better result, from someone who knows what they are doing."

How does an Asuwere membership suit your lifestyle?

"I love the understated elegance of Asuwere clothes and the clean lines... I love to support local and the membership aspect makes it super convenient."

"I have found myself spending less money on clothing as I don't have any impulse buys anymore as I know I'll love what I am getting each month."

"To be honest, I would rather spend my spare time surfing, rather than shopping... I rely on Asuwere to sort out my wardrobe for me."

"I often have very little time spare to shop. Asuwere's subscription service takes the stress off shopping and making decisions."


Asuwere HQ

Stop by our HQ in Newmarket, Auckland to check out Asuwere in the flesh.

Book a free fitting and run through our entire collection with a beer or coffee on arrival and enjoy 3-hours free parking at the Westfield carpark directly behind our store.


The Clubroom

Chaired by All Black legend Dan Carter, The Clubroom is our digital community and series of events designed to inspire and connect.